With 23 states and Washington D.C. having now legalized sports betting, and more legislation on the table for 2020 and beyond, the sports betting industry is poised for exponential growth.

Heart+Mind Strategies has partnered with Horowitz Research to conduct a groundbreaking study on the emerging sports betting market. A full report of our findings and leading-edge insights on one of today’s fastest growing and most lucrative industries is available for you to purchase!

Topics covered in the deep dive report include:

  • Sizing and Profiling the Sports Betting Opportunity
  • Online Sports Betting: Driving Segment Growth
  • Betting Opportunities by Sport/League
  • Casino Betting: Behaviors and Attitudes
  • Sports Bettors and the Media Industry, including:
    • Subscription and Usage Profiles
    • Sources Used for Sports Betting Information
    • The Impact of Sports Betting on Media Consumption and Fan Engagement
    • Interest in Sports Betting Features and Interactivity for Cable TV and Online Streaming
  • Opportunities for the Travel Industry

Also included are Hispanic, Black, and Asian supplements providing detailed insights into these key opportunity markets.

To purchase the full report or for more information, contact us:

Mike Dabadie
Heart+Mind Strategies
CEO and Managing Partner

Adriana Waterston
Horowitz Research
SVP, Insights & Strategy

Sneak Peak of Full Report | FREE DOWNLOAD

This high level overview includes some key findings from the report, such as key opportunities for sports leagues, sports marketers, the casino and travel industry, online sportsbooks, the media industry, and multicultural markets.




About our research partner:

Horowitz Research is a leading provider of consumer insights and market research specializing in media content, services, and technology. Well-known for their expertise conducting Hispanic and multicultural research, Horowitz provides cutting-edge perspective on America’s black, Latino, Asian, LGBTQ and disabled consumers, among others.